Online Marketing Tips For Your Assisted Living Community

Press Release from The Mauldin Group

Although every organization is distinct and requires a marketing plan centered on its needs, there are some elements that every assisted living community, assisted living facility, and in-home care provider should consider. The Mauldin Group can help you with all these aspects:

Creating a website that shows your commitment to your residents: Through written and visual content, your website should reveal the love you have for your residents and their families.

Incorporating relevant SEO into your website: To ensure potential residents and their loved ones locate your website, make sure it’s optimized to rank higher on Google.

Utilizing social media: Referrals are one of the most common ways facilities like yours build visibility. Social media makes it easier for current customers to recommend your services to friends and family.

Posting videos: Videos can evoke the warmth needed to attract prospective residents to your community. Being able to tour your facility virtually can make individuals and their families more comfortable about visiting it in person.

 

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