Press Release
New ad campaign connects brand's legacy to its next-generation technology, inspiring families to expect more from their appliances.
CHARLOTTE, N.C., April 14, 2025 /PRNewswire/ -- Frigidaire, a leading home appliance company owned by Electrolux Group, (OTCMKTS: ELUXY) today debuts a new brand marketing campaign, "Daire to Expect More", a bold tribute to Frigidaire's 100-plus year legacy of delivering practical innovations that serve every family's needs.
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