The old saying, "Half of all advertising dollars are wasted, the trouble is we don't know which half" need not apply to your digital marketing! Drive efficiency and predictably by better measuring online interactions with your facility.
01 - Google Analytics Implementation
Autum are experts at Google Analytics implementation, this incredibly powerful, free software is well positioned to thrive in a limited-cookie or cookieless tracking world.
02 - Closing the Revenue Loop
The real magic happens when your online campaign data can be enriched by earned revenue (or lifetime customer value). We know how to work within the tools most assisted living facilities use to deliver this data allowing you to level up your marketing.
03 - Multi-Touch Attribution
Most assisted living facilities are only measuring the "last click" that brought a lead or phone call, leading them to take dollars away from the tactics that are creating awareness. With Multi-touch attribution, you can give credit to all productive campaigns in a methodical way, and increase your scale and efficiency.
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