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Strategy
With a breadth and depth of experience that spans a combined 50+ years and the entire country, the ADage Marketing Group brings invaluable insight, creativity and subject-matter expertise to any challenge you face. With our collective knowledge and ideas, we are uniquely prepared to develop game-changing solutions.
Research
Market research. Consumer research. Get the what, why, where and who that guides you forward.
Creative
ADage Marketing Group’s creative team understands that your brand is more than icons and color palettes. It extends beyond taglines and logos. Our clients and those who serve within their organizations live the brand every day – what makes us a valuable partner is our ability to bring their story to life.
Digital
Never has the world been more connected. Today, real-time delivery of effective marketing can mean the difference between a lead captured or a lead lost. We weave digital tactics into every campaign, building market share while reinforcing the brand. The results? New leads that are primed to close delivered right to the sales team.
Direct Marketing
Tangible direct marketing offers a reprieve from the barrage of electronic messages received by prospective senior living residents and their families. Crafted with precision and designed for engagement, ADage Marketing Group delivers direct marketing campaigns that hit the target and move the needle on occupancy.
Media
To reach our clients’ preferred audiences at each step of their journey, we deliver targeted print tactics in strategically selected media to build brand awareness and generate new leads.
Sales
Sales training solutions available today seem to present as either cold and formulaic or warm and directionless. Combining the principles of the neuroscience of decision-making with a deep understanding of the customer journey, ADage Marketing Group delivers scalable, customizable sales coaching and staff development programs that align with each individual client’s principles and goals.
Reporting
The multifaceted nature of today’s customer journey represents a distinct challenge for reporting accuracy. We solve that problem with our proprietary ADvantage Integrated Reporting Dashboard. This reporting solution offers real-time data, marketing analytics and sales scorecards for total alignment. Combining that data with ongoing campaign oversight and responsive, actionable insights, ADage continually improves each client’s campaign and drives better results.
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